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Today Magazine Print Circulation > More Than Double Other Valley Mags

• Cost Per 1000 > Far Better •

Covering the Heart of the Farmington Valley — Avon • Canton • Farmington • Granby • Simsbury — Award-Winning


FREE Today Magazine AD for First-Time​​ ​Advertisers — Limited-Time Offer​ — 1/8 Page Ad or 1/4 Page Ad • Ad Specs 

Camera-Ready Ad Required — Long-Term Advertisers To Receive FREE Today Online AD​


Print + Digital SPECIAL EDITION > WWII Heroes from Greatest Generation • Best of Today Magazine

Reserve Your Ad Space Today > 860-988-1910 • advertise @


MONTHLY MAGAZINE > DIGITAL EDITIONS • May • April • Other Digital Editions 

24/7 NEWS SITE > TODAY ONLINE                              Valley Events > Today Calendar


Members of Valley-based  Chambers of Commerce receive
a 10% discount for 
their entire campaign






advertise @


Magazine Size

8.5 inches x 11 inches

Since the financial fallout of the COVID shutdown and other factors have interrupted our monthly print edition, we are publishing a digital-exclusive monthly magazine

+LOGO - TODAY - All Valley - circle - WE

What's in it for our advertising sponsors?

     Simple — the win-win of a great opportunity for you to boost your brand while also investing in the Farmington Valley community.

     Today Publishing produces the only true Valley magazine, based on local media data, because we cover and reach all five core towns in the Valley —​ when we publish our glossy print-and-digital publication, we mail to all of Granby​, but​ the other two Valley mags don't.


Today Magazine, our monthly digital publication, reaches the global online world and is emblazoned across our extensive social media platforms — with ads linked to advertiser websites.


We also publish our unique take on community news in Today Online — our dedicated 24/7 news site with budget-friendly ad rates. 

• By the way, we've reduced our digital ad ratesAd Rates

• Can you afford a $50 ad? That's where our rates now start — really!

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     Every page of Today Magazine is full-color glossy — a classy, upscale look with ads and photos that really pop — so all of our ads are automatically full-color ... but another Valley mag is newsprint (except for the cover) and charges extra for full-color ads, so be sure to compare apples to apples. The look of newsprint leaves us flat. How about you? 

     Further, the other two Valley mags mail only to a limited upper-income demographic — Today Magazine is mailed to the entire upper-income audience of the Farmington Valley. 

     When you think of Today Magazine, think classy full-color glossy, with a long-lasting shelf life,  mailed directly to everyone — not just wealthier Valley residents — because of course every Valley resident is valuable, regardless of income. 

     Conventional wisdom says it's beneficial for advertisers to reach only an upper-income audience, but we maintain the best value for our advertisers is reaching every address in the Valley with our unique local news coverage — yes, Today Magazine reaches every residence and every business in the Farmington Valley ... including the Valley's entire all-inclusive upper-income demographic. 



Here's the upside when you advertise in our print-and-digital publication that covers the heart of the Farmington Valley:

• Print + Digital — The best of both worlds 

100% Distribution — Print edition reaches not only the entire upper-income demographic of Avon, Canton, Farmington, Granby and Simsbury but also every other residence and business in the Valley

Circulation: 42,000+ — Two other Valley mags reach less than 20,000  

Dynamic Digital Presence — In our digital edition, ads are linked to advertiser websites ...

   and advertisers get another link in our Advertising Sponsors Directory  

Full-Color Glossy, Award-Winning — Managed by an award-winning journalist

Our Print + Digital Special Edition is in the works — and having Today Magazine in print certainly benefits every advertiser who wants to reach the strategic Valley market. Here's why...

Ad Rates — Our print circulation is more than double other Valley mags ... far better Cost Per 1000 

Covering the Heart of the Farmington Valley — Avon • Canton • Farmington • Granby • Simsbury 

Five Towns, One Aim Exceptional Community Journalism 

The Only True Valley Magazine  We Reach All of Granby ... Unlike Other Valley Mags



Today Online is our dedicated news site that can publish our compelling community news any day of the week, 24/7 — distinct from our monthly magazine

• Discounted Rates — $50 or less per ad 

A Cost-Effective Way to Expand Your Digital Reach
• Details below — see ORDER AD section



TO REVIEW  When you advertise in our print-and-digital magazine, your message is mailed to all the homes, businesses, condos, apartments and P.O. boxes in all five Valley towns

100% distribution, a robust circulation of 42,000+ addresses. 

     Two other Valley mags are mailed only to a smaller subset of homes primarily in four Valley towns, a limited upper-income demographic. One has a circulation of less than 20,000 addresses, another is at about 12,000. 

     Today Magazine reaches not only the Valley's complete upper-income demographic but also every other business and residence in the Farmington Valley — from the highest-income household to the lowest. We believe all Valley residents are valuable, whatever their income. 

     Our goal is exceptional community journalism — and for local journalism to truly be community journalism, our award-winning magazine needs to reach everyone in the Valley ... of course!


COVER STORY PACKAGE — Let's talk if your business wants to guarantee a cover story • Details below — see ORDER AD section


Today Magazine and Today Publishing ​have won 24 SPJ awards since our debut in  October 2018 


2022 First-Place Award-Winners Contributing writers Naviah Barrow, Nishant Gopalachar, Katherine Napier, Lisa G. Samia, Sarah Thompson and Terri Wilson and editor-in-chief Bruce Deckert

2022 Story • Today wins 12 SPJ awards

2021 Story • 9 SPJ awards for Today 


Contributing writer Noelle Blake won Today's only first-place award in 2021


​Editor-in-chief Bruce Deckert has won​ ​18 SPJ awards​ — 16 with Today,​ including​​ his first-place award​ in 2020​ for ​a cover story​​​ ​on​ ​volunteer fire departments and the 9/11 connection 


SPJ = Society of Professional Journalists

SPJ is an acclaimed U.S. media agency

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Ad Rates — see details below